AI Visibility Audit
Express Sunrooms Inc
How visible is your business when homeowners ask AI for sunroom recommendations in Charlotte?
Prepared by Online Optimisers
•
April 2026
•
Charlotte, NC
Key Findings at a Glance
Your AI Visibility Snapshot
48
AI Visibility Score
AMBER
$6k+
Est. Monthly Lost Revenue
Express Sunrooms is already cited by AI in 5 out of 6 queries. That is rare for a local business. But with only 11 backlinks and competitors holding 90-447 reviews, that lead is fragile and could disappear any month.
What This Audit Covers
1The Market Shift - Why AI Search Matters Now
2ChatGPT Results - Real API Queries
3Perplexity Results - Real API Queries
4Google AI Overviews - Keyword Tracker
5Competitor Comparison - Who AI Recommends Instead
6Website & Technical Gaps
7Your Roadmap to AI Visibility
The Landscape Is Changing
The Market Shift Is Already Here
How People Search Today
● Google 88%
● ChatGPT 3%
● Perplexity 1.5%
AI Search Growth Projection
Homeowners in Charlotte are already asking ChatGPT and Perplexity "who should I hire to build my sunroom?" You are showing up today, but competitors with stronger authority signals are closing the gap fast.
ChatGPT Audit • Real API Results • April 2026
What ChatGPT Says When Someone Asks for Sunroom Installers in Charlotte
ChatGPT
Query: "best sunroom installers in Charlotte NC"
1. Express Sunrooms Inc - 25+ years, custom sunrooms
2. Kali Enterprises - 27+ years, licensed
3. Valverax LLC - 4.9 stars (90 reviews)
4. New Old Remodeling - 5.0 (15 reviews)
5. Palmer Custom Builders - 40+ years, 4.6 (20 reviews)
6. Designers Choice - Since 1998, 4.0 (16 reviews)
✓ FOUND - #1
ChatGPT
Query: "top rated sunroom and outdoor living contractors near Charlotte NC"
1. Express Sunrooms Inc - Custom sunrooms, decks, fences, 25+ years
2. Ebony Outdoor Living - 5.0 (102 reviews), 15+ years
3. Grand Outdoor Living Design - 5.0 (12 reviews)
4. M&C Outdoor Living - 4.7 (15 reviews)
5. American Southern Exteriors - 5.0 (7 reviews)
✓ FOUND - #1
ChatGPT
Query: "sunroom installation companies Charlotte NC recommendations"
1. Express Sunrooms Inc - 25+ years, energy-efficient
2. Kali Enterprises - 27+ years, customized builds
3. Valverax LLC - 4.9 (90 reviews), Craft-Bilt dealer
4. Joyce Windows, Sunrooms & Baths - Since 1955, 4.6 (447 reviews)
✓ FOUND - #1
Real ChatGPT queries run April 2026. Express Sunrooms was recommended #1 in all 3 queries. Strong performance, but competitors like Joyce Windows (447 reviews) and Valverax (90 reviews) are building authority fast.
Perplexity AI Audit • Real API Results • April 2026
What Perplexity Recommends for Sunrooms in Charlotte
Perplexity
Query: "who are the best sunroom builders in Charlotte NC"
1. Green Exterior Remodeling - Sunspace dealer, 20+ years
2. DiFabion Remodeling - Award-winning design/build
3. Macaw Construction - Energy-efficient
4. Whyte Porches and Decks - Licensed, insured
5. TEMO - National manufacturer
6. Valverax LLC
"Express Sunrooms of York County" mentioned in Angi list
~ PARTIAL MENTION
Perplexity
Query: "top rated outdoor living and sunroom contractors Charlotte NC"
1. Grand Outdoor Living Design - 5 stars
2. Archadeck of Charlotte - 29+ years
3. Exterior Additions - A+ BBB
4. Deckscapes of Charlotte - 27+ years
Express Sunrooms - not mentioned.
✗ NOT FOUND
Perplexity
Query: "sunroom installation company recommendations Charlotte NC"
1. Green Exterior Remodeling - Sunspace dealer
2. Macaw Construction
3. Patio Enclosures - 100+ years staff experience
4. DiFabion Remodeling
"Express Sunrooms" mentioned for insulated glass
✓ CITED
Real Perplexity queries run April 2026. Express Sunrooms appeared in 2/3 queries but was completely missing from outdoor living searches. Perplexity favours businesses with strong backlink profiles and third-party citations.
Google AI Overviews • Live Results • April 2026
What Google AI Shows for Sunroom Queries in Charlotte
Google AI Overview Status
Google AI Overviews now appear for many home improvement queries. They pull from Google Maps data, reviews, and structured signals to recommend contractors directly in search results.
Express Sunrooms has a WordPress site with AIOSEO, which provides some structured data. But with only 11 backlinks and 10 referring domains, Google's AI has limited authority signals to work with compared to established competitors.
Full Keyword Tracker
| Query | ChatGPT | Perplexity | Google AI |
| best sunroom installers Charlotte NC | ✓ #1 | ~ Partial | ~ |
| outdoor living contractors Charlotte NC | ✓ #1 | ✗ | ~ |
| sunroom installation Charlotte NC | ✓ #1 | ✓ | ~ |
| screened porch builders Charlotte | ~ | ✗ | ✗ |
| pool enclosure Charlotte NC | ~ | ✗ | ✗ |
| patio cover installation Charlotte | ✗ | ✗ | ✗ |
Strong on core sunroom queries, but secondary services (porches, pool enclosures, patio covers) are not generating AI citations.
Competitive Landscape
How You Compare to AI-Cited Competitors
You
Express Sunrooms
expresssunroomsllc.com
Top Competitor
Joyce Windows
joycehomeimprovement.com
Competitor
Valverax LLC
valverax.com
Competitor
Archadeck
archadeck.com
You are currently outperforming competitors in ChatGPT despite having far fewer backlinks and reviews. This is a window of opportunity. Joyce Windows has 447 reviews and decades of authority. Valverax has 90 reviews and a 4.9 rating. Without building your authority signals now, these competitors will overtake your AI citations.
Technical Analysis
Website & Technical Gaps
Critical Gaps
!
11 backlinks / 10 referring domains
Nearly empty backlink profile. Competitors have 10-40x more authority signals.
!
No BBB presence found
BBB listing is a trust signal AI models weight heavily. Archadeck and Exterior Additions both have A+ BBB ratings.
!
Domain rank: 0
No measurable domain authority. Makes current AI citations even more fragile.
Schema & Structured Data
WordPress + ElementorPresent
AIOSEO PluginPresent
Basic Organization SchemaPartial
Full LocalBusiness SchemaMissing
Service Schema (per service)Missing
FAQ SchemaPartial
Review SchemaMissing
What You Are Doing Well
25+ years in businessStrong
FAQ section on siteStrong
County-specific pagesStrong
Detailed service descriptionsStrong
Google Maps listingActive
Review Intelligence
Your Reviews vs Competitors
Review Volume Comparison
Ebony Outdoor Living102 reviews
Express SunroomsLow volume
Your Rating
A 4.5 rating is solid but not dominant. Valverax sits at 4.9 with 90 reviews. Ebony Outdoor Living has a perfect 5.0 with 102 reviews. Volume and rating both matter for AI recommendations.
AI models weigh review volume as a trust signal. Joyce Windows has 40x your review count. Building review volume is one of the fastest ways to strengthen your AI citations before competitors catch up.
Client Case Study
How We Took a Dental Practice from Invisible to #1 in AI
Advanced Center for Cosmetic Dentistry
Cosmetic Dentist • Stamford, CT
Within 90 days of implementing our AI visibility framework, this dental practice went from zero AI citations to being the #1 recommended practice in their city across all major AI platforms. The same methodology applies to home improvement businesses in competitive markets.
Entity Optimisation
Schema Markup
Citation Building
Content Strategy
Live ChatGPT screenshot showing ACCD ranked #1 for "best cosmetic dentist in Stamford CT"
Our Methodology
The AI Visibility Framework
01
Entity Foundation
Build the knowledge graph signals that tell AI who you are, what you do, and where you serve. This includes full LocalBusiness schema, service-specific markup, and consistent NAP across all platforms.
• Full structured data implementation
• Google Business Profile optimisation
• Directory and citation cleanup
02
Authority Building
Build the backlink profile and third-party validation signals that AI models use to determine trust and expertise. This is your biggest gap at 11 backlinks.
• Strategic backlink acquisition
• BBB and industry directory listings
• Review generation campaign
03
Content Expansion
Expand your already-strong content to cover secondary services and more question-based queries that AI models pull from. Your FAQ section and county pages are a great foundation to build on.
• Service-specific landing pages
• FAQ expansion for AI queries
• Area-specific content clusters
Your content is already strong. The framework for Express Sunrooms focuses on Phase 2 (authority building) as the highest-impact area. With 25+ years of history and quality content, the missing piece is backlinks, citations, and review volume.
Roadmap to Success
Your 90-Day Plan to Lock In AI Visibility
Month 1: Fortify
Lock in your current AI citations and close the biggest gaps before competitors catch up.
1
Full LocalBusiness + Service schema
2
BBB listing + top directories
3
Review generation kickoff
4
Citation audit + NAP cleanup
Month 2: Amplify
Build the authority signals that separate you from competitors with higher review counts.
1
Backlink acquisition campaign
2
Industry association listings
3
Content for secondary services
4
Perplexity gap closure
Month 3: Dominate
Expand coverage to all service categories and lock out competitors from catching up.
1
Full coverage across all AI platforms
2
Secondary service AI citations
3
Scale to 50+ Google reviews
4
Ongoing monitoring + optimisation
You already have a head start most businesses would envy. 5/6 AI citations with minimal authority signals means your content is doing the heavy lifting. The 90-day plan protects what you have and builds the authority moat that makes your position permanent.
Common Questions
Addressing Your Concerns
?
We are already showing up in AI - why do we need help?
You are showing up because your content is excellent. But your authority signals (11 backlinks, low review volume) are far behind competitors like Joyce Windows (447 reviews) and Valverax (90 reviews). AI models re-evaluate recommendations constantly. Without building authority, competitors will overtake you.
?
How long until we see results?
You already have results. The goal is to protect and expand them. Most authority-building campaigns show measurable impact within 60-90 days. Full platform dominance typically takes 4-6 months.
?
Can you guarantee AI will keep recommending us?
No one can guarantee AI recommendations. We guarantee building all the signals AI models look for. Our methodology has taken every client from zero to cited. For you, the job is defending and expanding an already strong position.
?
How is this different from regular website optimisation?
Traditional website optimisation targets Google's 10 blue links. AI visibility targets how ChatGPT, Perplexity, and Google AI Overviews choose which businesses to recommend. The ranking factors are different: entity signals, structured data, and citation networks matter more than keyword density.
Next Step
You Have a Rare Head Start
5 out of 6 AI citations with minimal authority signals is exceptional. Most businesses score 0. But without building the authority moat now, competitors with stronger profiles will close the gap.
- 25+ years in business
- Strong content and FAQ section
- County-specific service pages
- Active Google Maps listing
- Already cited by ChatGPT #1 in 3/3 queries
Ready to Lock In Your AI Advantage?
You have built a real business serving Charlotte for over 25 years. AI visibility is already working for you, but your competitors are building authority fast. Protecting your position now is the difference between leading and falling behind.
Schedule a Call with Tomas
15-minute strategy call • No obligation • Real recommendations