Google Business Profile - 1-Shot Plan
Prospect: Handyman Superior LLC, Jackson MS Status: PLANNED - awaiting close + DeMario verification access Owner on execution: Alex builds, DeMario verifies Estimated time once unblocked: 25 min build + 5-7 days postcard wait + 24h re-verification
Why this is the #1 priority on Day 1
GBP is the single highest-leverage lever for a local handyman. It unlocks Google Maps, the local pack, "near me" searches, and is also the source AI platforms pull from for "best handyman in Jackson MS" answers. Currently DeMario does not exist on Google Maps for any query. Fix this and the floor on his visibility goes from 0 to "appears in branded + near-me searches" within 4-6 weeks.
Listing Spec (ready to paste)
| Field | Value |
|---|---|
| Business name | Handyman Superior LLC |
| Primary category | Handyman |
| Secondary categories | Painting Contractor, Drywall Contractor, Flooring Contractor |
| Address | NEED FROM DEMARIO - exact street address in Jackson MS |
| Phone | 601-564-5688 |
| Website | https://handymansuperior.com (after DNS cutover) OR temporary https://handyman-superior-website.pages.dev |
| Hours | DEFAULT: Mon-Sat 7am-7pm. Confirm with DeMario on call. |
| Service area | Jackson, Madison, Ridgeland, Brandon, Flowood, Clinton, Pearl, Byram, Florence (9 cities) |
Business description (250 char max - fits GBP limit)
Handyman Superior LLC delivers 25+ years of trade experience to Jackson MS property managers, investors, and homeowners. Painting, total rehabs, make-readies, drywall, flooring, electrical, plumbing. Insured, fast, reliable. Call DeMario.
Services to add (8)
- Professional Painting (interior + exterior)
- Total Rehabs
- Make-Readies (rental property turnover)
- General Maintenance
- Drywall Repair
- Flooring Installation
- Minor Electrical Work
- Minor Plumbing Repair
What we need from DeMario
- Exact business street address (for postcard verification)
- Photos: business logo, before/after job shots, team photo with DeMario, exterior of completed work, vehicle/equipment if branded
- Confirmation of business hours
- Email he wants linked to the GBP (default: handymansuperior@outlook.com)
- Insurance proof (for the listing AND for HomeAdvisor/Angi prep)
What we need from the Fathom call (gaps to fill post-discovery)
- Best 3 photos he can send within 24h
- Any existing GBP attempts (was a listing ever created and abandoned?)
- Whether his current address is residential or commercial (affects whether to display address publicly)
- Any past customer contact info for the first review wave (target 5+ Google reviews in week 1)
Day 1 Execution Sequence (45 min total)
- Create the listing under DeMario's Google account (we screen-share or do it on his behalf with his login)
- Paste the description, services, hours, service area cities
- Upload all photos he sends
- Trigger postcard verification (mailed to his address)
- Add 5-10 GBP posts in the first week (we draft, he reviews)
- Send first review request to past customers via the speed-to-lead automation in GHL
Expected results
| Week | What changes |
|---|---|
| 1 | Listing created, postcard mailed, photos uploaded |
| 2 | Postcard arrives, DeMario verifies, listing goes live |
| 3-4 | Brand search "Handyman Superior" returns the GBP |
| 4-6 | Local pack appearances for "handyman near me" in Jackson |
| 6-12 | Local pack appearances for non-branded queries (handyman Jackson MS, drywall repair Jackson, etc.) |
Notes for Tomas on the call
This is the #1 thing to lead with after the audit data. Frame: "Open your phone and search 'handyman near me' from where you are right now. Tell me what you see." (He won't see himself.) "That map result is where 60-70% of local service decisions get made. You're not on it. We can fix that in 30 minutes of work plus a 5-day postcard wait."