Online Optimisers · Soft Touch Moving · Strategy Call
Today's Call · 45 Minutes

Here is how we'll
spend our time.

No jargon until we define it. No pressure. Lots of real data. You'll leave with a clear picture of where you stand in AI search and exactly what happens next.

0:00
Welcome

Introductions + call overview

Quick intro, confirm who's on the call, and walk through this agenda slide so everyone knows what's coming.

0:05
Glossary

Five terms · then we're done with jargon

One slide with plain-English definitions. Everything we talk about for the rest of the call will use these five terms. Takes 5 minutes, saves 40 minutes of confusion.

0:10
Your Data

Where Soft Touch stands in AI search today

We tested 20 real queries across ChatGPT, Perplexity, and Google's AI answer box. Your AI Visibility Score is 33 out of 100. We'll show exactly what that means, where you're showing up, and where you're not.

0:20
The Gap

What we found in the audit

A breakdown of the 5 components we measure: schema, GBP signals, content depth, citation coverage, and backlink authority. You'll see where you're strong and what's holding the score down.

0:30
The Plan

Your 90-day AI search roadmap

Month 1 deploys. Month 2 expands. Month 3 compounds before Indiana's peak moving season in May. We'll walk through exactly what gets done, in what order, and why.

0:40
Q&A

Your questions

8 minutes reserved for questions. Anything from the audit, the plan, how we measure results, or how this fits with your current Google work.

0:45
Close

Next steps + who does what

Clear action items: what we need from you, what we deliver, when Month 1 starts.

Your current AI Search score
33
out of 100
Poor band
25%
ChatGPT
10%
Perplexity
10%
Google AI
90-day target 70+
Open your AI Search presentation → Open full audit detail →
01 / AGENDA
Before We Begin · Plain English

Five terms. Then we're done
with the jargon.

Everything on the next screen uses one of these five terms. Once you know these, the whole audit makes sense immediately.

01 · AI Search
When someone asks ChatGPT, Perplexity, or Google's AI answer box a question instead of clicking through search results. Think "who are the best movers in Indianapolis?" typed into ChatGPT.
"I asked ChatGPT for moving companies and it gave me three names" → that's AI search.
02 · AI Visibility Score
How often your business gets mentioned when people use AI search for services like yours. We tested 20 real queries. If you appeared in 5 of them, that's a 25% citation rate. Your overall score is 0 to 100.
Soft Touch scores 33/100 today. Our target is 70+ in 90 days.
03 · Schema
A small piece of code added to your website that speaks directly to AI systems. It tells them exactly who you are, what services you offer, where you operate, and how customers rate you. Without it, AI systems have to guess.
Right now Soft Touch has 4 of 9 schema types. We've written all 9. They're ready to deploy.
04 · Citations
Your business listed consistently across directories and review sites. AI systems cross-check these to verify you're a real, established business. Moving-specific directories carry extra weight for movers.
Soft Touch is live on 3 moving directories. There are 35 relevant ones. That gap costs you AI citations every day.
05 · Entity
How AI systems recognise you as a unique, verified business. When your business name, address, phone number, and services match consistently across your website, Google Business Profile, directories, and review sites, AI systems build confidence that you are who you say you are. That confidence turns into citations.
The goal of everything we do is to make Soft Touch Moving a high-confidence entity in AI systems.
Got it. What do you cover? ↓
02 / GLOSSARY
The Presentation

Three parts. One orbit.
All your data.

After this slide, we move to your interactive AI search audit. Here's what's in it:

01

Your AI Search presence today

A visual orbit showing your business at the centre. Every ring represents a layer of your AI search presence. We'll click through and explain each one live.

10 minutes
02

The audit detail

We tested ChatGPT, Perplexity, and Google AI with 20 queries each. We ran your site, your GBP, your backlinks, and your schema against our AI ranking model. Here's what came out.

10 minutes
03

Your 90-day plan

Exactly what gets built, in what order, and why the timing matters for Indiana's May to September moving season. No vague roadmap. Specific actions, specific months.

10 minutes

What you'll see when we open the audit:

  • Your business and the 5 things we deliver, orbiting a central hub
  • Your AI Visibility Score of 33 broken into its 5 components
  • Real GBP data: your rating vs competitors on the same page
  • Your top ranked keywords and exactly where you appear
  • Month-by-month 90-day plan, sequenced for moving season

What we need from you today:

  • Confirm your DOT and MC number (needed for Tier 1 directories)
  • Confirm who manages your website (Hostinger / Doug?)
  • Green-light on Month 1 deployment timeline
  • Any questions you've already thought of before we start
Open your AI Search presentation → View full audit detail
03 / OVERVIEW
Online Optimisers
Soft Touch Moving · Strategy Call · 2026-04-22
AI Search Presentation → Full Audit Detail